Heart Selling
Unveiling the closing secrets of COT and TOT Advisors
Discover how top financial advisors achieve MDRT, COT, and TOT success — not by selling harder, but by selling with heart.
Get your copy today at
SGD30 only!
(+S$5 for normal postage in Singapore.
Additional charges may apply if you are based overseas.)

Endorsed by Industry Leaders
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Ms Wong Sze Keed
CEO, AIA Singapore
"A powerful, people-first guide to MDRT-level success, grounded in real-world wisdom, purpose-driven leadership, and the heart of true service."

Mr Sunny Yap
Advisors Alliance Group
"A masterclass in authentic, ethical sales. This book teaches you not just to close deals, but to open hearts."

Mr Wave Chow
UTOPIA (AIA Hong Kong)
"Heart Selling is a blueprint for building authentic, lasting client partnerships, crafted by industry leaders who walk their talk."
Meet the Minds behind Heart Selling
Insights from top-performing advisors who have walked the MDRT, COT, and TOT path.
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Co-Authors
Benjamin Ang (Chief Editor)
Dr Winnie Cheah
France Zaguirre
Tommy Khoe
Seah Roh Ting
Wen Zilong
Chapters IncludeÂ
Authentic Influence
The 3Ms Success Formula
Turning Connections into Clients
Simplify, Serve, Scale
Mastering Effective Openings
The Closing Touch
First Impressions, Lasting Relationships
The Persuasive Presentation Playbook
Mastering the Roadshow Hustle
From Prospect to Partner
Buy nowDiscover the Secrets Behind COT & TOT Success
What does it really take to move beyond MDRT — to COT and even TOT? Heart Selling reveals the proven strategies, frameworks, and real-world lessons from advisors who have already made that leap.
Inside, you’ll find answers to the below questions, and more:
1. How do I break through to COT and TOT when it seems impossible?
2. What strategies are COT and TOT advisors using that I’m not?
3. How do I build systems to achieve COT and TOT without burning out?
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This book is your roadmap to clarity and action:
- Proven Frameworks & Formulas:Â Learn the 3Ms (Mindset, Mastery, Mechanism), the ALIGN framework for powerful openings, the TIP model for lasting first impressions, and more.
- Real Stories, Real Results:Â From roadshow hustle to high-value cases, get behind-the-scenes insights that shaped the journeys of MDRT, COT, and TOT achievers.
- Client-Centric Strategies:Â Discover how heart-led selling turns prospects into lifelong partners.
Heart Selling:
Unveiling the closing secrets of COT and TOT AdvisorsÂ
Rare Opportunity! Learn from these top MDRT, COT and TOT financial advisors. All in one book!
Get your copy today atÂ
SGD30 only!
(+S$5 for normal postage in Singapore.
Additional charges may apply if you are based overseas.)